In the ever-evolving digital advertising landscape, ad fraud poses a significant risk to advertisers and publishers alike. Advertisers waste billions of dollars annually due to fraudulent activities that artificially inflate impressions and clicks. To combat this growing problem, developers have developed sophisticated detection strategies. This ar

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Real-time bidding (RTB)|auctioning) is a programmatic advertising technique that empowers advertisers to competing for ad space. In this dynamic process, multiple advertisers rapidly place bids to acquire ad inventory as users browse websites or apps. The highest bidder is awarded the ad placement, ensuring that their advertisement is displayed to

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Pop-under ads are a powerful advertising format that can dramatically boost your clicks and traffic. When implemented correctly, these ads appear in a separate window above the user's Pop-under Ads Traffic active browser window. This subtle approach helps to capture attention without interrupting the user's browsing experience. Exploit high-